By Richard Larson,

When you spend money, time, and effort to exhibit at a trade show, it is vital to make the best of your presence. Careful planning and research can go a long way towards ensuring a successful appearance at your next trade show.

The Rhino Linings booth at Specialty Equipment Market Association (SEMA) 2015 was a big hit. It featured realistic graphics, prime location, and impressive vehicle display that kept the Rhino Linings® brand in the spotlight all week long.

See more photos from the SEMA Show this year and continue reading to find out how to make the most out of your next trade show experience in order to gain more leads.

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